As soon as someone manages not one, but twenty accounts, the bottleneck isn't creation, it's overview. That's what Agency Mode is for: all managed accounts in a single dashboard, with content that can be rolled out across multiple accounts.

Two features are key here. Anti-Duplicated Content automatically customizes every post so it looks different at each location, because platforms can flag identical posts as copies of the same content. Smart Scheduling handles publishing at the right time for each account.

What Agency Mode costs and what it includes compared with individual licenses is on the pricing page.