Connecting your social media channels to ViralSpoon generally needs to be set up once. After that, the connected channels are ready to use for publishing. For Facebook, it’s the business page that gets connected — not a personal profile — which requires admin rights to the Facebook page. Instagram is integrated via its business profile, linked to the associated Facebook page. For LinkedIn, the connection runs through the company page, while personal profiles aren’t currently supported. For WhatsApp, the business’s WhatsApp Business account is connected to ViralSpoon.