Content planning is the first of ViralSpoon’s three core product steps, coming before AI content creation and automatic publishing. The goal is to turn a business’s information into a structured, well-matched social media plan.
ViralSpoon starts by analyzing the business’s website through a website scan, capturing details such as which services are offered, which audiences are addressed, and how the business communicates. Based on this information and its industry classification, ViralSpoon’s AI then develops matching topic suggestions — these can include services and offers as well as current occasions, seasonal themes, or recurring content formats.
Next, the selected topics are automatically distributed across dates and social media channels. How many posts are scheduled automatically per week depends on the chosen plan.
The finished content calendar is then ready for review and approval. The user stays in control and can review the suggested plan before it’s processed further, adjusting it individually as needed.
